Since the equipment required in the production of mobile phone screen modules is relatively diversified, and the technical differences between different equipment are relatively large, most companies are concentrated in one or a few areas to compete, and few companies have full product series production capabilities .
The screen module refers to a product formed by systematically processing liquid crystal Display devices, connectors, control and driving peripheral circuits, PCB circuit boards, backlights, and structural components through a series of processes and equipment. Mobile phone screen module equipment refers to the equipment used in the production process of mobile phone screens, such as ACF pasting machine, FOG bonding machine, film to glass laminating machine, glass to glass laminating machine, water glue laminating machine, laminating machine Wait.
From 2016 to 2019, global mobile phone shipments continued to decline, from 1.473 billion units in 2016 to 1.371 billion units in 2019, but mobile phone screen module production equipment maintained a growth rate of about 8%. The main reasons are the following three points: First, the mobile phone screen is in the stage of transition from LED to OLED, and the change of product raw materials will bring about the innovation and transformation of production equipment, which will promote the growth of demand for mobile phone screen module production equipment; , Mobile phone products are constantly updated, and the required screen module shape and performance also need to be innovated, which will drive the expansion of demand for related equipment; on the other hand, mobile phone screen modules and module production equipment have a short life cycle, The feature of high frequency of equipment replacement. According to the “2020-2024 China Mobile Phone Screen Module Production Equipment Market Feasibility Study Report” released by New Thinking, in 2019, the global demand for mobile phone screen module production equipment will exceed 6000 units. Among them, China is the main global mobile phone Production base, so the demand for mobile phone screen module production equipment is also the largest, accounting for between 70% and 75% of the world.
China’s vast market demand and strong market growth have attracted various global mobile phone module production equipment companies to participate in market competition, and also prompted the emergence of a number of leading mobile phone screen module production equipment companies in China. Currently, companies competing in the field of mobile phone screen modules in China are mainly Korean companies, Japanese companies, Taiwanese companies, European and American companies, and Chinese companies. Since the equipment required in the production of mobile phone screen modules is relatively diversified, and the technical differences between different equipment are relatively large, most companies are concentrated in one or a few areas to compete, and few companies have full product series production capabilities . Among them, more competitive companies include Japan’s Fuji, Panasonic, ASM, Omron, and Zhimao; Taiwan, China Yutian New Technology Co., Ltd.; U.S. Global UNIVERSAL, EFD, etc.; China’s local Zhengye Technology (Jiyin Technology), Zhiyun Shares (Xin Sanli) and so on.
Industry analysts from New Ideas said that in recent years, there has been a boom in OLED panel construction in South Korea, Japan, China and other countries. Mobile phones are the most important application field of OLED panels. The transition from LCD to OLED in the display panel industry will bring about mobile phone screen models. The construction of a new production line has driven the demand for mobile phone screen module production equipment to continue to grow.
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