Me Next, a Hong Kong shoe design start-up company, announced the launch of the sports shoes of the same name with “breakthrough” shock absorption capabilities. The company’s new sports shoes are based on aerospace-inspired 3D printed cushioning structure, designed to absorb the impact during exercise and protect the wearer from injury and fatigue. These high-tech trainers will be launched in October 2021 and can now be supported on Kickstarter. So far, they have raised about $3,000.
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Leon Xia, CEO of Me Next, said: “We created Me Next with a’gradient sandwich structure’, a concept developed by the aerospace industry to absorb a lot of energy and provide high-tech protection.” “With this breakthrough. With its cushioning structure, innovative shock absorption and breathability, Me Next provides ultimate comfort and protection for any activity and daily wear.”
Design influenced by aerospace
Naturally, in the process of walking, our feet repeatedly contact the ground, sending out slight shock waves through our bones and joints. According to Me Next, people’s feet will suffer 600-700 such tiny impacts every kilometer. When they wear shoes with insufficient cushioning, they are prone to knee or spine injuries.
To help solve this problem and help our tired limbs, Me Next drew inspiration from the impact-resistant gradient structure seen in aerospace components to create a novel insole design. This sneaker is composed of three layers, including a shock-absorbing bottom, an energy storage middle and a transmissive top. The center of the sneaker structure is specially designed for SLS 3D printing made of TPU 3D printing.
The midsole itself is composed of 762 cushioning units, which can protect the pressure points of the wearer’s feet and provide sufficient breathability to prevent the accumulation of odor and moisture. Based on these features, Me Next stated that its new sports shoes are not only suitable for daily wear, but also suitable for more intensive exercise such as cross training, cycling, HIIT or jogging.
Personalized, environmentally friendly footwear
In addition to providing users with comfort and breathability, Me Next’s unique midsole is based on recyclable TPU, which may be more environmentally friendly and more durable than ordinary running shoes. Similarly, the company offers three different iterations of sneakers, with its “shaded” penguin color variant designed to highlight the melting polar ice caps in Antarctica.
Elsewhere, Me Next’s new sneakers will also be available in separate yellow and black “Sailor” sports car styles and “Sunday” Sichuan Opera versions. The company said that through these versions, customers can “express different personalities in a unique way” “. Method. “
Since the establishment of the gradient sandwich structure concept in October 2019, the company has successfully tested three different sports shoe prototypes, and the final version was approved for production in March 2021. Next, Me Next plans to start preparing materials in August, enter the manufacturing phase one month later, then ship in October, and start batch shipments in November 2021.
Me Next’s Kickstarter is still a month away, but it has already raised $3,000, which is well above its accepted low initial goal of around $250. Those who are interested in trying out 3D printed sneakers can buy one pair through the company’s Kickstarter page for $199. Currently two pairs are priced at $298 and three pairs are priced at $417.
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